Interactive apps for brand owners

Interact with customers and generate brand loyalty through the audio and music they love.

Most consumer brands want to use music as a way to engage with customers. If you’re looking for ways to refresh your approach, our interactive audio apps can give your brand a boost and help you engage with consumers on a deeper level, empowering them to create around your brand.

Based on our Soniqplay Audio Platform, we deliver white-labelled remix apps using our Fireplayer remixer technology. These apps allow users to download and remix tracks using an easy to use interface, then share them with friends and online communities.


Engage with your audience


Our apps help you engage with customers by allowing them to interact with music and audio they love, empowered by your brand. You’ll be inspiring creativity, leading to greater brand loyalty. Plus, our detailed analytics keep you informed of usage, engagement and social interactions.

Ensure campaign longevity


With Fireplayer technology, you’ll be turning consumers into content creators. You’ll benefit from the ongoing social and viral activity, while we keep the apps ‘evergreen’ with new content to download. Over time, you’ll build a vast library of content created by your target consumers.

Low maintenance, high impact campaigns


The app gives you options to use licensed, unlicensed, and user-generated content. Consumers generate their own remixes using content provided especially for the app. Remixes are created in a controlled way so you don’t have to moderate user-generated content for inappropriate material.

Enterprise-wide interactive audio platform

We can create an enterprise-wide platform for your brand which is hosted centrally. You can easily deliver ongoing digital campaigns as well as build and customised for specific markets, with all analytics delivered centrally in a consistent and accessible format, helping you make sense of this valuable data.